Small Business Website Launch Checklist

Getting a business online is ten decisions, not one. Work through them in order and nothing important gets missed.

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The 10 things every small business website needs

Each step explains what it is, why it matters, and where to read more.

1. Your domain name

Your web address, and usually the first thing a customer sees. Pick something short, easy to say out loud and easy to spell. A .com is still the safest default. How to choose a domain name · Search domains

2. How you will build the site

A website builder is faster and needs no technical skill. WordPress gives you more control and room to grow. Decide before you buy hosting, because the two choices are linked. Builder vs. WordPress · Website Builder · WordPress Hosting

3. Web hosting

Hosting is where your website files live so visitors can reach them. Shared hosting is enough for most new business sites, and you can upgrade later. Web hosting explained · Compare hosting plans

4. Professional email on your domain

An address at your own domain instead of a free one. It is the cheapest credibility you can buy, and customers notice the difference. Business vs. free email · Professional Email

5. An SSL certificate

SSL encrypts the connection and turns on the padlock. Without it, browsers warn visitors before they ever reach your homepage. Do you need SSL? · SSL Certificates

6. Backups

A backup is how you undo a bad day: a failed update, a bad edit, a security problem. Set it up before you need it, not after. Website Backup · Website Security

7. Your contact information, everywhere

Phone, email, service area and hours, on every page. Plenty of small business sites lose enquiries simply because the visitor could not find how to get in touch.

8. Analytics

You cannot improve what you cannot see. Install analytics on day one so you have a baseline starting with your very first visitor.

9. The SEO basics

One clear page title and description per page, one H1, words a customer would actually search for, and internal links between your pages. That is most of the value.

10. Launch testing

Before you tell anyone: open every page on a phone, click every link and button, send yourself a test message from the contact form, and confirm the padlock shows. Then go live.

Want the longer version?

These guides go deeper on the steps above.

Launch your website in a weekend

A two-day plan that takes you from nothing to live, with no coding. Read the guide

Domain, hosting, email and SSL

How the four core pieces of a business website fit together. Read the guide

Web hosting explained

What you are actually paying for, and how much you really need. Read the guide

Start with step one

Everything else follows your domain name. Search for yours and see what is available. Questions about which products you need? Call 480-624-2500.

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